You can build a prop firm yourself or launch on a white label partner. Both work. They suit different people.
Side by side
| Build your own | White label with Lvlup One | |
|---|---|---|
| Time to first sale | Months | About two weeks |
| Who pays funded traders | You | Lvlup capital |
| Technology | You buy, build and maintain it | Included |
| Risk management | Your own team | Our risk team |
| Trader support | Your own help desk | Our team |
| Control over rules and pricing | Full | You choose, our risk team signs off |
| Your income | All profit, all risk | 40% to 60%+ of profit, $0 payout risk |
When building suits you
You have a large cash reserve, a technical team and time. You want to own every system and carry every risk.
When white label suits you
Your strength is your audience, not infrastructure. You want to sell soon, keep a share of profit and never pay a trader payout yourself.
Two ways to launch with us
Compare plans Your own brand with Crown, or co-branded with Lvlup X.
Questions to ask any white label provider
- Who pays funded traders, and is that in writing?
- What share of profit do I keep, and does it grow?
- Which markets and platforms are included?
- Who answers my traders' questions?
- How long until I am live?